Cyclists beware. The Course aero road helmet by Louis Garneau isn’t just another bike helmet. Aided by advanced Computational Fluid Dynamics (CFD) software and wind tunnel testing, Garneau engineers managed to create a lightning fast aero road helmet in a traditional looking shell.
Reflections on Outdoor Retailer Winter Market 2014
In its core, the Outdoor Retailer Winter Market is a business trade show. Over the course of several days, manufacturers display products inside Salt Lake City’s Salt Palace Convention Center to buyers for retail stores who must decide what to stock on their shelves. However, the products alone do not compose the entirety of the Outdoor Retailer experience. In fact, the products are merely a small segment of the Outdoor Retailer experience. What truly makes this trade show special are the people and storylines behind the brands that influence the products that consumers will soon see on retail shelves.